This post was written by Tammy Kiter, Manuscript Reference Librarian.

Like it or loathe it, Valentine’s Day is upon us. With all the advertisements for expensive jewelry, bountiful bouquets and fine dining, one might overlook the significance of a good old fashioned Valentine. Yep, a card can hold just as much meaning as a giant teddy bear and in the age of text messaging and emails, a handwritten note certainly adds a personal touch to the occasion. Of course, this doesn’t mean we can’t all enjoy a good sense of humor when it comes to February 14th, as evidenced by several of the items shown below.
After Christmas, Valentine’s Day is the second most popular holiday for card-sharing. An estimated 150 million Valentine’s Day cards are exchanged every year. Whether the card is delivered in person or travels across an ocean to reach its destination, the sentiment remains. This comical card, received by a soldier during WWII, celebrates the holiday with patriotism and a playful spirit. It also features partial lyrics from the classic military song, “We’re in the Army Now”. (Words by Tell Taylor and Ole Olsen. Music by Isham Jones. 1917.)


Esther Howland was one of the first commercial manufacturers of Valentine’s Day cards in the United States. At the age of 20, she began a long, successful career creating delicate greeting cards made in a Victorian style with high-quality paper and lace imported from England. Credited with a number of innovations in greeting card design, the “Mother of the American Valentine” used bright wafer paper under white lace to show contrast and later created a shadow box effect that somewhat resembled a pop-up book. While these cards do not bear the trademark red “H” of a Howland original, I’m not convinced they were not made by her company. Regardless, they are fine examples of that unique style of Valentine card-making in the second half of the 19th century.


Playing with the slightly cheekier side of Valentine’s Day, this unusual card includes a poem from the perspective of a less-than-subtle suitor attempting to woo a widow into his arms. Be sure to take a closer look at the artwork around the perimeter of the card. Although presumably meant to be humorous, it’s surprisingly dark and disturbing. Think Edward Gorey meets Hallmark.
Whatever your plans are for February 14th, here’s hoping Cupid is kind to you… now I’m going to go fetch some chocolate!
Leave a Reply